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A non cycling question really but.....

I currently subscribe to Pro Cycling magazine.
They are currently offering a Altura jacket to new subscribers.
Which is nice.

Is there anything stopping me cancelling my current Direct Debit and subscription and re subscribing - thus getting a magazine i already wanted anyway and a nice jacket into the bargain?
It seems a bit naughty i know and im sure that loophole has already been plugged but do you think my cunning plan will work?

12 comments

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Jasonahewitt [16 posts] 3 years ago
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You could do it, but do you want to be 'that guy'?

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Metjas [362 posts] 3 years ago
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they send out special edition Altura jackets in that case with a rude word on the back  3

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Low Speed Wobble [156 posts] 3 years ago
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It's an interesting point. I realise they do it to attract new subscribers, but what about doing something to thank their loyal and long term subscribers? Not just ProCycling, but all magazines?

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philtregear [121 posts] 3 years ago
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im with you on that low speed wobble. i have had this mag for past 2 years during which time if i had cancelled and resubscribed i would by now be looking drop dead gorgeous in my free regalia. as it is i cannot afford to replace my woollen jersey and shorts due to the cost of continuing to receive the magazine. and now my legs are getting cold too!!

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Super Domestique [1615 posts] 3 years ago
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Low Speed Wobble wrote:

It's an interesting point. I realise they do it to attract new subscribers, but what about doing something to thank their loyal and long term subscribers? Not just ProCycling, but all magazines?

Excellent point.

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malmesburyclarioncc [26 posts] 3 years ago
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I do it every year. cancel the subscription at the end of the year, continue to buy the mag from the newsagent and when a good deal is offered, resubscribe.

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Some Fella [890 posts] 3 years ago
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malmesburyclarioncc wrote:

I do it every year. cancel the subscription at the end of the year, continue to buy the mag from the newsagent and when a good deal is offered, resubscribe.

Thats what i wanted to hear!  1

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Jasonahewitt [16 posts] 3 years ago
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Oh right, you ARE 'that guy'

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PeakPedals [8 posts] 3 years ago
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I've always felt slightly aggrieved that when I first subscribed to one cycling mag that I never got the promised "gift" of a new jersey but didn't complain about it, I've since then paid for at least 5 more years at full whack. It is annoying that their business model is to constantly subsidise new business at the expense of regular/existing customers. If loyalty doesn't pay then it's a situation of their own making, if only I could make the time/effort then I'd do the same! The more who do, the more notice they might take!

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Some Fella [890 posts] 3 years ago
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And another thing...........

dont get me started on a certain well known broadband/ tv/ phone supplier who puts our bill up every year and never gives us nothing in return when new customers get a personal visit from Richard Branson and who plies them with fine food and wine and superfast broadband and trips on his spaceship (probably)

In support of Comrade PeakPedals and others like him i am taking back what is ours and standing up for us loyal, but neglected, customers!

ps - i hope no-one from Future publishing reads these forums!  17

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ragtimecyclist [160 posts] 3 years ago
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I wouldn't worry too much about being 'that guy'. Pro Cycling is owned by global media company Future plc who, i'm sure, happily use every trick in the publishing book to maximise the income they can generate from their readership. You shouldn't have any qualms about doing what you can to maximise what you get from them in return.

In addition, they will doubtless have struck some deal with Altura, who will also be gaining from the publicity that the free kit deal generates - Pro Cycling are not simply paying for new jackets and giving them away to new customers.

My advice? If you can get away with it...get away with it. I'm sure they are simply working on the basis that most current readers cam't be bothered with the hassle of un-subscribing then re-subscribing

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Some Fella [890 posts] 3 years ago
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New jacket arrived today.

Stickin' it to the man!