10 extraordinary days in the life of a #bloodycyclist
On 19 May Toby Hockley set out on the Boudicca Sportive… then he 'met' Emma Way, she tweeted about it, and life would never be the same again
Well what a week it's been, from a cyclist to internet celebrity and road safety campaigner in the space of a few days. After one incident on the road and a poorly thought out Tweet one person becomes a reluctant hero and one an internet villain. But the most important thing to take from it all is that we all share the roads and need to learn how to do so with mutual understanding.
It is strange to become the center of a media storm when all I wanted to do is ride my bike on a sunny Sunday morning with some friends. I've been hesitant to talk too much to the press for fear of putting the Iceni Velo in a negative light with drivers but with all the support from the club committee, members and the press I'm glad it's all happened. That's not to say I'm glad about what happened to the driver, two silly mistakes, not stopping and then tweeting her actions, has had terrible ramifications on her life and career. I think she's learnt her lesson and has acted as a deterrent to other drivers who lack respect to fellow road users.
The most important thing to come out of it all is the Bloodycyclist.com website. Set up by a couple of fellow cyclists and long time friends we plan on highlighting the issues of road use and campaigning to make the roads safer. Bad cyclist and bad drivers put all of us at risk and hopefully a little education will go a long way and improve conditions for all whilst trying to raise some money for the East Anglian Air Ambulance.
Bloodycyclist.com has been set up to educate both drivers and cyclists on how to share the road. There's good and bad on both sides and we need to improve this. Highlighting the Highway Code, explaining what needs each others have out on the roads, and educating each other on how to improve road safety are the main aims.
No matter what happens though there's always the risk of accident and injury so we're aiming to raise the profile of the East Anglian Air Ambulance, a 100% charity funded service, who will save both cyclist and drivers when the worst happens. With the support of Decca and Bottle Sport we have a range of #bloodycyclist shirts, jerseys and bottles with profits from each going to the charity - something that's already been written about here on road.cc.
Big things are planned for the next few months with articles, interviews, charity rides and an expanding range of cycling kit.