• Exclusive: Emma Pooley on women’s Tour de France sponsors, money & scheduling1 year 10 weeks agoJeevesBath wrote:The Rumpo

    JeevesBath wrote:
    The Rumpo Kid wrote:
    seanboy wrote:
    this women is living in a dream world!!,its never going to happen,nobody wants to watch women cycling,just like nobody wants to watch womens football

    And on what do you base that idiotic, sexist comment? Certainly not the viewing figures from the Olympics.

    While the tone of the comment may be off, the facts are correct. Olympics aside, where are the spectators? If it can be demonstrated that a women's race can draw in x number of spectators/TV audience, then I'm sure that sponsors and organisers would be able to see the cost/exposure benefit and therefore be more proactive. Can anyone show audience figures for the Tour that breaks down into male/female viewers? Can it be shown that a women's event would attract more women viewers? Are companies that sell products specifically to women enthusiastic about running their ads during breaks?


    "The facts are correct"?
    Why, other than to back up an incorrect opinion, cast the Olympics aside? It was a massive event and more comparable to the TdF than any other cycle race. You cannot base the potential audience for a Women's TdF on events which are small (no offence).
    As for advertising to Women, the TdF already does this bigtime. Even in this day and age it is usually the Woman of the household who decides where to spend the food budget. Supermarket chain Carrefour have sponsored the Polka-dot Jersey for over twenty years. They must think they're getting a return on the money.

  • Exclusive: Emma Pooley on women’s Tour de France sponsors, money & scheduling1 year 10 weeks agoJeevesBath wrote:Dave

    JeevesBath wrote:
    Dave Atkinson wrote:
    if l'auto had observed marketing rule 1 all those years ago, then there wouldn't be a tour de france. they didn't have an audience, just an idea

    just saying.

    True, no audience existed at the time, but something must have indicated that there was a potential. I believe that the aim was to increase newspaper circulation wasn't it...?


    During the Dreyfus affair, yes. (Don't go there... mind you he was awfully good in "American Graffiti".)

  • Stage 171 year 10 weeks agoYep, not a great tour for the

    Yep, not a great tour for the French, yesterday was their best chance of a stage win and they got 2,3,4! They'll all be pinning their hopes on Rolland for the Polka-dot, but he'll probably need 2 long breaks in 3 days, one of which stays away. Tough ask...

  • Improving bike-handling skills1 year 10 weeks agoThat's definitely the plan! I

    That's definitely the plan!

    I think I need to find a club that also does some racing. Maybe having some teammates might help.

  • Purist team drop-outs1 year 10 weeks agoLast year there was 2

    Last year there was 2 unlimited windows during the grand tours. So even the Purist could update their teams.

  • Stage 171 year 10 weeks agodrheaton wrote:Out: Voeckler,

    drheaton wrote:
    Out: Voeckler, Gilbert, Bakelandts, Navarro
    In: Froome, Mollema, Castroviejo, Bonnet

    Froome
    Kwiatkowski
    Mollema
    De Gendt
    Castroviejo
    Bonnet
    Mederel
    Fischer
    El Fares

    That looks like my teams.

    I have Quintana for Kwiatowski.

    Dodged a bullet this morning Peraud was too expensive to fit in, just as well as training accident has him in hospital this morning. wish him a speedy recovery. France missing a good one and some 3 Frenchman teams are going to be hit.

  • Tour Tech 2013: Movistar’s Pinarello Dogma 65.1 Think 2 + video1 year 10 weeks agoI stand corrected, completely

    I stand corrected, completely forgot about Astana when writing that

  • Stage 171 year 10 weeks agoGone

    Gone for

    Froome
    Castroviejo
    Quintana
    Kwiatkowski
    Westra

  • Tour de France Stage 16 reaction - Froome slams Contador over risky riding1 year 10 weeks agoTo be fair he wasn't hugging

    To be fair he wasn't hugging Bertie's wheel otherwise he would have gone down as well. As it was he has enough time to go round but the road is so narrow he ended up in the grass.

    As Bertie said its racing, mind you he has a pop at Quintana but obviously has a short memory for when Schleck slipped his chain and he buggered off Thinking

    EDIT: i typed this up and didn't press send so arrieredupeleton's quote beat me to it !

  • Stage 171 year 10 weeks agoI had a real struggle with

    I had a real struggle with this one. Not happy with my team but its the best I could come up with. Kwiatkowski or Mollema? Tony Martin in for De Gendt or keep De Gendt and save a transfer? Ended up with...

    Froome
    Quintana
    Mollema (in for Voeckler)
    De Gendt (so unpredictable, so saved the transfer just in case. If Martin was nailed-on top 2, I probably would've brought him in)
    Monfort (other option was Nieve straight in ready for tomorrow, but wanted to have someone different)
    Plus 4 that won't score.

  • Exclusive: Emma Pooley on women’s Tour de France sponsors, money & scheduling1 year 10 weeks agoHector Ch wrote:It would be

    Hector Ch wrote:
    It would be more than annoying to cut between two separate races being broadcast at the same time. With tons of commercials already being shown on ITV4 during their TdF coverage, it would make it unwatchable.

    The idea of sponsors sponsoring both men's and women's teams at the same time is going to be rather expensive for the sponsors.

    While the prize money mentioned in this article is ridiculously low, I would say a bit of patience is needed. Like with trees, it takes time to get them to grow. It's great to have a goal, but to earn it you have to get there under your own steam.

    Marketing Rule 1: Make sure you have an audience first. Unless you're Sony or Apple, just because you want to do/make something doesn't mean anyone wants to buy it / watch it on TV. Once you have an audience, you can get the sponsors. This is the major obstacle.

    Marketing Rule 2: Differentiate from the competition. Cycling already has a lot of competition between all the tours (take a look at the UCI programmes for the year) with the TdF being the holy grail. So, from a "growing women's cycling" angle, don't "tag it on" to the TdF, you'll simply make it an also-ran/side-show. Make it a stand alone event.

    Media: Olympics aside, who watches cycling on TV? If the consumer cycling male to female ratio can be pulled across, I would imagine it's mostly males, but I doubt anyone has hard figures. Some research needs to be done here. One option is to petition local TV channels to show women's cycling, or go after EuroSport (who are making a much bigger effort into including women presenters in their Sports shows..). Personally I would love to watch it. Only I can never find it.

    On a side note: maybe the Women's Cycling Association (don't know if it exists) should bring their case to a show like The Cycle Show on ITV4 ? Getting exposure via a medium like that could help.

    Sponsors: Personally I find it hard to believe that they can't find sponsors (not the fault of women's cycling, but rather the sponsors). Surely a few multi-nation conglomerates (Unilever, P&G etc) who look to market tons and tons of products to women would be interested in sponsoring a few teams in exchange for exposure of their products? Especially in the Sports arena? Find the female brand managers at these companies and convince them to sponsor a team, or at least sponsor the prize money.

    Now THAT would be a business plan... Cool

  • Police Scotland nabs dodgy drivers in crackdown to protect vulnerable road users1 year 10 weeks agooops

    oops

  • Help with tyre choice1 year 10 weeks agoFor info this is rolling data

    For info this is rolling data for a number of tyres/tubs.

    http://www.biketechreview.com/tires_old/images/AFM_tire_testing_rev9.pdf

  • Exclusive: Emma Pooley on women’s Tour de France sponsors, money & scheduling1 year 10 weeks agoDave Atkinson wrote:if l'auto

    Dave Atkinson wrote:
    if l'auto had observed marketing rule 1 all those years ago, then there wouldn't be a tour de france. they didn't have an audience, just an idea

    just saying.

    True, no audience existed at the time, but something must have indicated that there was a potential. I believe that the aim was to increase newspaper circulation wasn't it...?

  • dhb Chase Short Sleeve Jersey1 year 10 weeks agoI found the sleeves a bit

    I found the sleeves a bit baggy, otherwise its a really nice jersey

  • Tour de France Stage 16 reaction - Froome slams Contador over risky riding1 year 10 weeks agoGive Froome a break. He was

    Give Froome a break. He was riding at a proper distance behind Contador. Any further back and he's lose the wheel and then time. Contador was sprinting out the corners. Froome gave himself enough space to avoid Contador and I thought he handled it well. It's called 'racing' and was brilliant to watch.

    It did make me chuckle when Contador had a go at Quintana for attaching (nothing more than just pushing on I think) after his fall. So it's OK to attack someone when their chain falls off but not if he falls through his own mistake eh? Oh the irony!

    I wonder how the fall affects Contador today - bad night's sleep, bruised knee and right arm. Not ideal prep for a TT.

  • Improving bike-handling skills1 year 10 weeks agoI reckon keep racing, you

    I reckon keep racing, you need to improve your confidence at race pace on a road bike surrounded by other riders.

  • Stage 171 year 10 weeks agoFroome, contador, mollamer,

    Froome, contador, mollamer, quintana

  • Stage 171 year 10 weeks agoGone for a slightly different

    Gone for a slightly different team with some transfers saved for tommorrow.

    Christopher Froome
    Richie Porte
    Lars Boom
    Julien El Fares
    Nairo Alexander Quintana Rojas
    Michael Rogers
    Murilo Antonio Fischer
    Maxime Mederel

  • Improving bike-handling skills1 year 10 weeks agoSounds like a bit of MTBing

    Sounds like a bit of MTBing is a good idea. Thanks!

    I did wonder about Cyclocross too. I'm sure the thought of buying another bike will go down wonderfully at home!

  • Thousands protest in London to demand 'Space for Cycling' after latest HGV death1 year 10 weeks agoQuote:Conversely, in London,

    Quote:
    Conversely, in London, there is presently a night time ban on HGVs – implemented in 1985 when lorries were much louder – which dramatically increases HGV congestion during the day.

    This is a key point. I suspect a lot of haulage companies would be happier making deliveries at night so swap a nighttime ban for a daytime ban and everyone's happy!

  • Why can’t we have a women’s Tour de France?1 year 10 weeks agoDuring the Olympics many

    During the Olympics many people will watch sports they will never watch the rest of the year. That is what makes the Olympics special. But it means you can't point at it to show that people will watch a sport.

    Anyway, I think women's cycling should turn their weakness into a strength, instead of trying to be exactly like the men, but more mediocre. Start a breakaway league and do outrageous stuff. Camera's on bikes, special race formats, etc.

  • Tour de France Stage 16 reaction - Froome slams Contador over risky riding1 year 10 weeks agoGo easy on the boy - To be

    Go easy on the boy - To be fair, I think Froome probably had a really sore neck from actually having to look up.......

    Laughing

  • Price inflation1 year 10 weeks agostevemarks wrote:I wonder if

    stevemarks wrote:
    I wonder if the lack of cheap riders is because of the Katushka situation. There are less wildcard teams who would have cheaper riders because they do not accumulate points in the normal course of a road CC season. However I did note that for instance on TOC it was difficult to use up the allowance ie there were too many cheap riders and that might be for exactly the same reason? I do think that an average value or maximum total value to the field might possibly help.

    Yeah, that probably hasn't helped either. Having Bretagne or NetApp or another wildcard team would have padded out the cheap riders a bit.

    I was having a think about the average and the problem is that prices are set before the rosters are announced. Once the terrain is known the rider prices are calculated then the start list is update as teams are confirmed.

    That means that unless you're happy with rider values changing after the competition is open (which I'm not happy with) or we don't open comps until all teams are announced (not ideal as this'd sometimes be the day before the race) there's no way to avoid a situation where cheap riders are announced in advance for a race then they're all pulled and replaced by expensive riders at the last minute.

    That's a problem for changing the budget's too. You don't want to change the budget after the point where people have already picked their teams which means setting a budget based on teams which are not confirmed.

    I say leave it as it is for now and see if the problem arises again through the year. If not then don't change anything as I think the game is working really well at the minute.

  • Comedian arrested over Japanese auction-and-steal bike thefts1 year 10 weeks agoarowland

    arowland wrote:
    Quote:
    Keneshima’s user ID at the auction site led police to him, but he has denied the allegations and told investigators he does not know why he was arrested.

    May be stolen identity and not the comedian at all.

    Follow the money trail - the auction funds MUST have been cleared through some sort of escrow account OR the aution included other payment info - simples